Brand Management Group and Recycling Solutions
S-One Holdings Corporation’s subsidiary Brand Management Group was highlighted in this month’s Digital Output magazine. The article, Looking into Recyclability: Recyclable Media for Sustainable Practices by Cassandra Balentine asked several industry experts regarding environmental efforts in large format printing materials. S-One’s Brian Junyor is quoted regarding BMG’s HP Large Format Media partnership.
“Responsible stewardship is something we take very seriously,” comments Brian Junyor, marketing technology, S-One Holdings Corporation. S-One, through its subsidiary company Brand Management Group, is the exclusive business partner for Hewlett Packard (HP) sign and display large format printing materials. HP’s large format media take-back program provides PSPs with the opportunity to return recyclable materials after use.
According to Junyor, the program was originally offered for the return of HP commercial and industrial signage media, but the program now expands to include recyclable HP graphics and technical media from banner and sign materials to films and backlit materials.
“Our state-of-the-art process ensures that the plastics used in these printing materials are recycled in a way that conserves resources,” he adds.
HP’s take-back program is a “free and convenient return and recycling program that makes it easy for customers to return HP recyclable media,” says Junyor.
To take advantage, customers pack up eligible printing materials and HP picks up the shipping expense and handles sorting and recycling.
The service is open to customers in North America and Europe and accepts a variety of HP sign and display printing materials including HP HDPE Reinforced Banner; HP Double-sided HDPE Reinforced Banner; HP Everyday Matte Polypropylene, 3-in Core; HP Backlit Polyester Film; HP Light Textile Display Banner; and HP Dupont Tyvek Banner. Within its HP graphics and technical printing materials portfolio HP Durable Banner with Dupont Tyvek, HP Clear Film, HP Matte Film, HP Premium Vivid Color Backlit Film, HP Premium Matte Polypropylene, and HP Everyday Matte Polypropylene are accepted.
Junyor says several HP large format printing materials can be recycled through commonly available recycling programs, including HP Photo-realistic Poster Paper; HP White Satin Poster Paper; HP Coated Paper, 3-in Core; HP Universal Coated Paper, 3-in Core; HP Heavyweight Coated Paper, 3-in Core; and HP Super Heavyweight Plus Matte Paper, 3-in Core.
Junyor says recyclable media helps tip the scale when looking at comparable products. “We all want to do our part to support sustainable solutions. When they are easy and cost effective for our customers to implement—it’s a simple choice.”
Junyor adds that sustainability is as important as recyclability. “HP is committed to responsible stewardship and partners with organizations such as the Forest Stewardship Council and the Programme for the Endorsement of Forest Certification to ensure our materials are sourced and produced using methods that promote sustainable forest management worldwide.”
“We anticipate that the demand will continue to increase; recycled material is established as valuable commodities that provide an economic opportunity for both new and existing products,” he adds.
Junyor doesn’t see a significant cost difference for recyclable materials when they are produced holistically.
